28% Conversion Rate Increase in 3 Short Months
Carpet & Tile Mart came to us motivated to take their business to the next level. With a brick-and-mortar location as their primary business channel, they were dependent on consistent form submissions as their targeted lead generation channel.
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Conversion Rate Optimization (CRO)
The Problem
Frustrated with stagnant results, we used our Conversion Rate Optimization Audit to provide Carpet & Tile Mart with key insights into their business and help boost leads and website performance further.
The PROCESS
Over the span of ONE month, three 10-day testing periods (standard testing time), we facilitated three key testing strategies for Carpet & Tile Mart, addressing creative, CTAs, and banners for their homepage, form page, and sitewide placements.
The SOLUTION
In just three short months, our methods yielded and substantial increase in traffic to their form page, form submissions, and conversions.
+73.32%
Traffic to Form Page
+14.29%
Form Submissions
Our CRO team maximized their online experience by improving overall UX and leveraging data-backed strategies provided by their visitors to yield substantial results.
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