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Carpet & Tile Mart: 28% Conversion Rate Increase in 3 Short Months

Carpet & Tile Mart leveraged our Conversion Rate Optimization (CRO) to increase their conversion rate by 28% in just THREE months.

Carpet & Tile Mart case study: website on laptop and mobile Carpet & Tile Mart website on laptop and mobile

28% Conversion Rate Increase in 3 Short Months

Carpet & Tile Mart came to us motivated to take their business to the next level. With a brick-and-mortar location as their primary business channel, they were dependent on consistent form submissions as their targeted lead generation channel.

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Carpet & Tile Mart website pages on desktop and mobile Carpet & Tile Mart website pages on desktop and mobile

Conversion Rate Optimization (CRO)

1

The Problem

Frustrated with stagnant results, we used our Conversion Rate Optimization Audit to provide Carpet & Tile Mart with key insights into their business and help boost leads and website performance further.

2

The PROCESS

Over the span of ONE month, three 10-day testing periods (standard testing time), we facilitated three key testing strategies for Carpet & Tile Mart, addressing creative, CTAs, and banners for their homepage, form page, and sitewide placements.

3

The SOLUTION

In just three short months, our methods yielded and substantial increase in traffic to their form page, form submissions, and conversions.

+

73.32%

Traffic to Form Page

+

14.29%

Form Submissions

Our CRO team maximized their online experience by improving overall UX and leveraging data-backed strategies provided by their visitors to yield substantial results.

Scientific-Backed Strategies. Captivating Designs. Proven Results.
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