Kegworks: 263% Increase in Revenue With Robust Email Marketing Strategy
KegWorks’ primary goal is to provide exceptional quality draft beer equipment and architectural bar metal products to businesses and individuals who value premium craftsmanship and unique design.
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Retention Marketing
The Problem
KegWorks came to us with a goal to improve their engagement metrics and revenue for their email marketing campaigns. Struggling with stagnant results, they were motivated to find a refreshed approach to their strategies.
The PROCESS
Our email experts leveraged A/B testing strategies, segmentation, updated creative templates, and technical deliverability checkpoints to considerably improve their results.
The SOLUTION
Our strategies quickly yielded considerable growth in open rate, click rate, and revenue. We also significantly decreased their spam rate, thus improving their inbox deliverability rate.
+263%
Revenue over 6 months
+98%
Organic Revenue over 6 months
+24%
Conversion Rate over 6 months
+19%
Inbox Delivery
Our retention efforts generated substantial growth for KegWorks in just six months. Our strategies supported their additional marketing efforts and became the primary channel for retaining and building their client relationships.
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