Plumbing Deals: 53% Increase in Organic Revenue in Just Six Months

As a 7-figure seller, Devium’s primary goal is to provide exceptional, American-made clothing in the men’s apparel space. With a hyper-niche market and a premium brand, they were motivated to drastically improve the clothing industry for buyers.

53% Increase in Organic Revenue in Just Six Months

PlumbingDeals is a long-standing supplier in the plumbing industry, trusted by both professionals and homeowners. With an extensive catalog and national shipping, they needed stronger organic visibility to match their reach — without increasing ad spend.

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SEARCH ENGINE OPTIMIZATION (SEO)

The Problem

Organic traffic was underperforming across core product categories, limiting growth from non-paid channels.

The PROCESS

We improved site structure, fixed technical gaps, and aligned content with search demand to boost rankings and relevance.

The SOLUTION

The site became easier to find, easier to navigate, and better positioned to turn searchers into buyers.

+53%

Organic Revenue YoY | 6 Months

+27%

Organic Orders YoY | 6 Months

+12%

Organic Conversion Rate YoY

+15%

Organic Traffic YoY

+32%

Website Visibility for Target Keywords

Our team leveraged technical SEO and strategic content updates to drive more qualified traffic, improve keyword visibility, and support long-term revenue growth.

Data-Backed Strategies. Tested Optimizations. Proven Results.