310% Increase in Organic Revenue in Six Months

Recchiuti Confections has been handcrafting luxury chocolates in San Francisco since 1997, from herb-infused ganaches to signature smoky burnt caramels. With a highly seasonal business and ambitious growth goals, they came to BlueTuskr to strengthen their organic presence and improve Google Ads performance.

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Brightech website shown on desktop and mobile

The Problem

Organic search and Google Ads weren't delivering at the level the brand deserved, especially outside of peak gifting seasons.

The Objective

BlueTuskr built a coordinated SEO and Google Ads strategy to grow organic revenue, improve paid efficiency, and compound results across both channels.

The Process

Six months of focused execution delivered significant growth across every tracked metric.

Brightech product pages on mobile phones

Search Engine Optimization

Recchiuti's organic channel wasn't keeping pace with the strength of their brand. Core pages weren't optimized for the high-intent search terms their buyers use, technical gaps were limiting site health, and organic search needed to work harder outside of peak season.

We addressed technical SEO to improve crawlability and site health, optimized core pages around high-intent transactional keywords, and ran consistent off-page outreach to build domain authority over time.

Organic search became a reliable year-round revenue driver.

310%

Organic Revenue YoY

85%

Organic Traffic YoY

6

Month Performance Window

Better Rankings. More Traffic. Real Organic Revenue.

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Google Advertising

With a limited budget and heavy seasonal dependency, every dollar of ad spend needed to work harder, and the existing campaign structure wasn't built to do that.

We restructured campaigns around performance, refining keyword targeting, realigning bid strategy, and redistributing budget toward the highest-converting placements and seasonal windows.

Google Ads became a high-efficiency acquisition channel, consistently exceeding ROAS targets even in the slow season.

93%

Google Ads Revenue YoY

72%

ROAS YoY

83%

Orders YoY

6

Month Performance Window

Smarter Spend. Higher Returns. Consistent Growth.

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A fantastic Google Paid Advertising
and SEO partner.

“BlueTuskr has been a fantastic Google Paid Advertising and SEO partner for us. They are easy to work with and results-focused. As a small business, we don’t have this expertise in-house. We are grateful for our collaboration.”

Recchiuti Confections